
– Chris Hoy, four-time Olympic gold medallist.




Foreword – by Sir Alex Ferguson
“Be A Winner – that is a metaphor for my life...”
Chapter 1 – I AM: Inspiration, Ambition, Motivation
Featuring Chris Hoy, Catriona Morrison, Stephen Hendry and Shirley Robertson
Chapter 2 – ABC 3-D (Application, Belief, Competitiveness, Daring, Determination, Dedication
Featuring Graeme Obree, Jamie Murray, Gregor Townsend and Allan Wells
Chapter 3 – Train to Win
Featuring John Collins, Katherine Grainger, Gregor Tait and Alex Arthur
Chapter 4 – Mental Wealth – what is sporting intelligence?
Featuring Andy Murray, Catriona Matthew, Gavin Hastings and Susan Jackson
Chapter 5 – Play up for the Team
Featuring Walter Smith, Kenny Logan, Lee McConnell and Julie Fleeting
Chapter 6 – The Aussie Rules
Featuring Lesley McKenna, Craig Wright, Campbell Walsh and Frank Hadden
Chapter 7 – Fit for Life
Featuring William Sichel, Tommy Boyle, Mike Blair and Finlay Mickel
Chapter 8 – It’s all about me, isn’t it?
Featuring Judy Murray, Frank Dick, Ruaridh Cunningham and Chris Paterson
Chapter 9 – Winning – on Your Terms
Featuring Liz McColgan, Mark Beaumont, Sally Watson and Colin Montgomerie
Chapter 10 – Be a Winner in Life
Featuring Sir Tom Hunter, Sir Ian Wood, Sir Menzies Campbell and Sir Bill Gammell